As the global leader in data intelligence, Transparent help the vacation rental industry to make better decisions with better data.
They work closely with public institutions, property developers and management companies, hotels, and other key market players to enhance knowledge and performance and enable sustained revenue growth. Transparent has been empowering our industry through its data analytics products since 2016 – with subscribed property managers reporting an increase in revenue due to better informed pricing and strategy within a month – and now launches their first course to further fuel understanding of revenue optimisation.
For more information or a demo, visit www.seetransparent.com.
Through our partnership with Transparent, we have secured our members free access to their revenue management course!
The course is in collaboration with Booking. com, HomeAway, and many other industry associations and property managers, and the is first of its kind within short-term rental revenue management. It is fully online and self-directed and includes over 5 hours of videos, associated readings and interactive quizzes, with a certificate upon completion.
Despite its weight in the hotel sector, revenue management is still largely neglected within vacation rentals. Transparent’s European survey found that 48% of PM’s adjust their rates monthly or less frequently – there is a lot of money being left on the table and an informed strategy can go a long way to optimising PM revenue.