Revenue Management: A Strategic Approach to Driving Demand – Tuesday, 4th October 2022

Tuesday, 4th October 2022

REVENUE MANAGEMENT: A STRATEGIC APPROACH TO DRIVING DEMAND

We welcome two industry experts to the session – Roman Solyanyk, Account Executive for the UK Market at Beyond and Robert Kennedy, Co-Founder of SuperControl

Revenue Management: A Strategic Approach to Driving Demand:  Robert Kennedy, Co-Founder,  SuperControl

Are you getting the most value out of your bookings?

While having a booking calendar full to the brim with guests is undoubtedly the desire of all self-caterers, many are missing a trick. What can often be perceived as an overcomplicated topic, revenue management can both drive demand and the value of each booking in your diary.

What does a successful revenue management strategy entail? How can you put this into practice to drive demand? Roman and Robert dig deep into how tools such as Beyond Pricing and embedding a data-driven distribution strategy will set you up for self-catering success.  Roman will explore how tools like Beyond Pricing are designed to enhance revenue and boost occupancy by using real-time data.  Robert shares how using data-driven insights coupled with a robust distribution strategy contributes to an overall revenue management strategy, bolstering both demand and profitability.

• Robert Kennedy is the Co-Founder of SuperControl, the all-in-one property management system and channel manager that supports self-catering accommodation businesses across the UK and beyond. Robert is a strong advocate for the sector and its progress, and he’s been a proud member of the ASSC board for 15 years and, in 2021, supported the association as acting Chairman. SuperControl has over 2,000 clients managing over 50,000 properties, including cottages, villas, caravan parks, yurts and much more.

Dynamic Pricing – Using Data to Grow Your Revenue & Occupancy: Roman Solyanyk, Account Executive, UK Market, Beyond

Are you making the most of your revenue management and ensuring significant year-on-year growth?

In collaboration with ASSC and SuperControl, Beyond (the industry’s #1 dynamic pricing provider) will be diving into all things revenue management on the 4th of October 2022.

Join us for a live talk & discussion where we’ll discover how to leverage technology and insights to effectively manage your self-catering portfolio. We’ll be joined by a variety of owners and agencies working in the self-catering industry who are considering proactive pricing and revenue management to unlock new growth possibilities.

If you find yourself pondering, ‘how do I use dynamic pricing to grow my inventory?’ or ‘how exactly does dynamic pricing save me time?’ Then this session is for you.

* Besides insights regarding the Scottish self-catering industry, we will also reserve time to interact with the attendees and answer any revenue-related questions you might have.

And that’s not all!

* 3 participants with 5 – 10 properties will compete for a £50.00 gift voucher to try Beyond and experience dynamic pricing first-hand and gain insights on how to grow their revenue!

* Event attendees with 11+ properties will be offered a free portfolio assessment with a revenue management expert to explore market data, insights and support to understand how your portfolio is performing against current market conditions and advice on proactive revenue management

• Roman Solyanyk, Account Executive for the UK Market at Beyond:  Roman partners with hosts and property managers across the country to help them grow revenue and occupancy with Beyond’s dynamic pricing services. Prior to Beyond, Roman spent 3.5 years at Expedia, managing hundreds of hotel and short-term rental accounts and supporting them with specific insights on how to grow their businesses. He also spent a year at Impala, a travel technology company, establishing relationships with hotel chains across the whole of Europe. Roman is passionate about travel and has visited 37 countries around the globe and is currently based out of Bristol.