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17/03/2025

This Week’s CEO Activity: Advocating for Scotland’s Self-Catering Sector

Key activities happening this week to advocate for and support Scotland’s self-catering sector:

  • Monday 17th March – Guest Lecture at Napier University

Our CEO, Fiona Campbell, delivered a lecture as part of Napier University’s postgraduate module Contemporary Issues in Hospitality Management today. The session explored:

– The regulatory and economic pressures shaping our industry
– The £1 billion contribution of self-catering to Scotland’s economy
– The impact of Short-Term Let licensing, taxation changes, and visitor levies
– Key trends in sustainability, experiential travel, and digital innovation
– How businesses can effectively engage with policymakers – from formal reports to creative storytelling.

With Scotland’s tourism sector at a crossroads, this was a timely opportunity to discuss how we balance sensible regulation, economic resilience, and community needs.

  • Podcast Recording with Rentlocally

Discussing key industry issues, upcoming regulatory changes, and opportunities for short-term let operators.

  • Trialling the National Visitor Levy Data Return Portal

A crucial step in ensuring any visitor levy implementation is practical and manageable for operators.

  • CEO Surgery with Joanna Millar, The Licensing Company on Tuesday 18th

We’re hosting a session with Jo Millar to discuss pressing industry topics. If you have questions, please send them in advance.

  • Edinburgh Visitor Levy – Short-life Working Group

Fiona will be contributing to discussions on how visitor levy funds should be allocated to benefit local communities and tourism businesses.

Fiona will be attending, as well as Anna Scott (ASSC Partnership, Membership, and Events Lead), and Myah Thomas (ASSC Marketing and Communications)

  • BBC Scotland’s Debate Night, Wednesday 19th March

Fiona will be taking part in BBC Scotland’s Debate Night, key discussions will ensure self-catering has a voice in shaping Scotland’s tourism future.

  • European Holiday Home Association Call

Joining industry leaders across the EU to discuss common regulatory challenges and best practices.

  • Meeting with Highland Council Officials & Visitor Levy Reference Group in Inverness

Ensuring that the self-catering sector is considered in the development of policies affecting tourism in the Highlands.

A busy and impactful week ahead. As always, we welcome your input on any of these topics – your insights help shape our advocacy efforts.

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